Creator Communicator Thinker


Hyojae Jess Lee is a graphic branding designer based in London and Seoul. With a love for exploring, crafting, and printmaking, she utilizes a diverse array of disciplines in her design practice. She conceives and implements projects across multiple disciplines—from packaging to digital artwork—and enjoys expanding her possibilities.

Skills : Branding, Visual identities, Graphic design, Packaging, Illustration, Digital Design, Motion Graphic and 3D Design


Selected Projects


Experiment Box


Contact

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© 2024 All rights reserved

ORBIT



Category: Branding Design, Graphic Design, Packaging, 3D Artwork
Year: 2024, Fresh Pearls Competition final win
 ‘How can we unlock rarity as a journey into the extraordinary?’  (Brief from Pearlfisher)

ORBIT is a distinguished patisserie brand that serves and sells handmade delicacies inspired by shooting star spirit to carry you through the special day and beautifully boxed celebratory cakes. Making a wish on a particular day connects the past, present, and future. It is a wishful journey, similar to the journey of the stars, ORBIT.